Jaguar Land Rover hiring 1,100 new workers to build XF Sportbrake

Discussion in 'Station Wagon News From Around The Web' started by wagonmaster, Jul 25, 2012.

  1. wagonmaster

    wagonmaster Administrator Staff Member Moderator

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    Filed under: Wagon, Hirings/Firings/Layoffs, Plants/Manufacturing, UK, Luxury

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    Here's an unexpected headline: "Jaguar Land Rover to Hire More Than 1,100 Workers at UK Plant."

    With the British auto industry all but left for dead when we were still in short pants and both Jaguar and Land Rover mired in irrelevance for most of the past two decades, the notion that these guys might someday make a successful go of it has always seemed akin to world peace - a nice idea but unlikely to ever happen. So kudos to the management at Tata for doing what neither the former Ford overlords nor the British themselves could.

    The Dow Jones Newswires report says JLR will be hiring the new workers to build the XF Sportbrake (pictured) later this year at its Castle Bromwich assembly plant. The company has already added some 1,000 manufacturing jobs at another English plant to support a 19-percent sales increase through the first half of the year. JLR told Dow Jones that a third of its total workforce, some 8,000 people, have been hired in the past two years.

    If that doesn't say business is booming, what does?Jaguar Land Rover hiring 1,100 new workers to build XF Sportbrake originally appeared on Autoblog on Wed, 25 Jul 2012 18:45:00 EST. Please see our terms for use of feeds.



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    wagonmaster, Jul 25, 2012
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  2. 1964countrysedan

    1964countrysedan Well-Known Member

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    cool cool cool
     
    1964countrysedan, Jul 25, 2012
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  3. fannie

    fannie Well-Known Member

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    This is great news. The car looks pretty cool also. :)
     
    fannie, Jul 25, 2012
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  4. wagonmaster

    wagonmaster Administrator Staff Member Moderator

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    I like it. The front reminds me of a combination of the latest 3 series and an Audi A4 and the back of a SAAB.
     
    wagonmaster, Jul 25, 2012
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  5. 65 2dr

    65 2dr Fix 'em all -

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    Are they coming to the states?
     
    65 2dr, Jul 25, 2012
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  6. Safari57

    Safari57 Well-Known Member

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    That is a nice looking car and a great turn-around story. I too had thought that the two vehicles would disappear in to oblivion with the acquisition by TATA so it is refreshing to see that they've done what no one else could.

    The car looks like it will be a winner. I don't know how they market their cars in North America, who sells Land Rover now?

    If I remember correctly TATA also has been able to build their cars and sell them for a lot less money than their competition. If they are able to offer this great looking wagon for a very competitive price they should do very well.
     
    Safari57, Jul 26, 2012
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