Subaru WRX hatchback back off the table

Discussion in 'Station Wagon News From Around The Web' started by wagonmaster, Apr 22, 2014.

  1. wagonmaster

    wagonmaster Administrator Staff Member Moderator

    Joined:
    May 6, 2006
    Messages:
    12,314
    Likes Received:
    1,946
    Trophy Points:
    1,122
    Wagon Garage:
    2
    Filed under: Sedan, Performance, Wagon, Rumormill, Off-Road

    [​IMG]

    It's fair to see we're rather fond of the new Subaru WRX. That's not to say we don't have a number of issues with the budget sports sedan, though. Foremost among those complaints is that it's short exactly one door.

    Yes, the sedan-only WRX is just fine, but we'd be lying if we said we weren't missing the long-roofed, five-door model of years past. More pressing than our sentimentality, though, is the business case for a WRX wagon - half of the 2013 WRX and STI models sold had five doors. As a general rule, ignoring half of your former customers isn't the best strategy for long-term success.

    There was some hope, as recently as a few weeks ago, though, that Subaru would right this wrong and offer a real, five-door WRX. An Australian reporter managed to corner project manager Masuo Takatsu, who said strong interest from the US meant that the Subaru mothership was considering a WRX with a hatch rather than a trunk.

    Sadly, that doesn't seem to be the case, as Subaru USA is dashing any and all hope of a second body style. According to Motor Trend, the company's US arm reached out to Japan and, despite the statements made by Takatsu, confirmed that there were no plans for a WRX wagon. Sigh...Subaru WRX hatchback back off the table originally appeared on Autoblog on Tue, 22 Apr 2014 16:01:00 EST. Please see our terms for use of feeds.



    Permalink | Email this | Comments
     

Share This Page